The problems with rushing your website

 

If you’re in a rush to complete your website, read this!

Sometimes that big event, new product or big marketing campaign creeps up on you and you need a new website. The problems with rushing your new website are infinite, from incorrect pricing, broken links and hasty design choices.

Here are a couple of tips that will help you through making your new website something to be proud of, especially if you’re in a hurry:

 

  1. Analyse your previous website

In order for your new site to be exactly what you want, start with looking at what worked and what didn’t work on your previous site, reflect on it and ask yourself: 

  • Why do I need new design or overhaul?
  • What haven’t hasn’t been accomplished with my existing site?
  • How will a new website help my business?

The answers to these questions can help you and your designer to really understand what is needed for your business and inform goal setting for your new site.

2. Is your branding ready?

Including your brand styles onto your website will mean your site will come across as credible and consistent with the rest of your business, before you start your site you’ll need a minimum of:

  • A logo
  • Fonts and colours that are inline with your identity 
  • A mission statement, values and a tagline that youll use to further convey your messaging 

You’ll probably already have these for your business but, if you dont, check out our graphic design work. 

3. Proof read everything to look for spelling errors and grammatical errors.

Proof read everything before you put it on your website and proofread it after you have put it on your website. Its worth it!

4. Check all of your images, and make sure you do have permission to use them

If you have used stock you will be covered by the licesnce from the stock library, but if you have had your photos taken, you may need permission from the people in the photographs especially if they include children.

5. Do you have our domain ready?

Your domain name serves a highly practical function, but it’s so much more than that. In many cases, your domain is the first impression a customer will have of your brand. Make sure your domain is easy to pronounce  and spell

 

6. Announce it on social media once your website is live

 

It’s important to look at all of these factors when building your website, and rushing it will only cause mistakes. A good website should showcase your products and services in the optimum environment: attracting attention, maintaining interest, fulfilling needs, inspiring confidence and providing valuable leads.

At Trident, we can take all the hassle out of your website design. We create a personalised roadmap for each client, consulting with you at every stage to ensure the process runs smoothly and to the deadline. Contact us today for more information.